This study, titled “India’s Generative AI Startup Landscape 2024,” is the second edition of the annual Indian GenAI startup landscape analysis and covers trends between H1 CY2023 and H1 CY2024. The study explains global GenAI evolution, startup trends and India’s position in the top economies. Further, the study provides a detailed overview of the current state of the GenAI startup landscape in India, covering trends in growth, funding, focus areas and sectors, emerging hubs, major challenges, and finally, recommendations to grow the depth and diversity of the Indian GenAI startup ecosystem.