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To Pivot or Not to Pivot? Building the Right Product and Positioning For Survival and Growth

Tuesday, May 12th, 2020
Time: 08:00 pm - 09:00 pm

Online

To Pivot or Not to Pivot? Building the Right Product and Positioning For Survival and Growth

If you are a tech product or services company that is fighting for relevance in the current situation, you might be thinking of pivoting - either building a new solution or smartly repositioning your current solution. Well, if you are not thinking and your target segment is getting wiped out, you might want to start thinking about it.

How do you find the right path to pivot? When does a pivot makes sense? How should you position and price your new product or solution?

We will discuss a strategy, dos and don'ts and also hear from two founders. These are stories of success that are seeing rapid growth in spite of the current crisis. Learn what works and what doesn't. Walk away with something you can put to use immediately.

Recordings of the past webinars are available on YouTube

https://www.youtube.com/playlist?list=PLM06uCiI9yR4ZET7i9DBTjoF8SwxzIlR5