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NASSCOM Product Connect: Customer Acquisition / Retention

Wednesday, November 21st, 2018
Time: 08:00 pm - 09:00 pm

Online

Building great products and services that serve the needs of customers and end users is one part of building a sustainable business. Acquiring and retaining customers is what every business owner spends most time on. It costs 6 - 7 times more to acquire a new customer than to retain an existing one. In this webinar let's look at some fundamental takeaways that build the foundation of a good customer acquisition approach and also what it takes to retain existing customers and avoid the churn.

Recordings of the past webinars are available on YouTube

https://www.youtube.com/c/ProductconclaveIn/playlists