Geo-enabled Applications - A Market Growth Opportunity for Independent Software Vendors (ISVs)

Geospatial Information System - GIS is fast gaining importance and relevance across IT industry. GIS technology provides a platform to integrate & managedata, visualize, understand, analyse and create workflow capabilities either by geo-enabling existing applications or developing new applications on GIS Platform. GIS helps businesses gain actionable insights by integrating all types of data and bringing context of location (The Science of Where) in applications.

Application Providersor ISVs use variety of customer business data in their Business Applications and Solutions such as ERP, CRM, Field Force Automation, BI, Dashboards, Supply Chain Applications, etc. But most of the applications are missing the geographical context, specific modules & functionalities built around this very critical aspect. This additional location intelligence or GIS functionality help solve business challenges which is a growing demand of customers.

As per a recent report by Forbes, 66% of customer organizations rank Location Intelligence and Geospatial Technology as either critical or very important for their revenue growth strategy. By leveraging geographical context in business data; organisations identify new opportunities, discover root causes of complex issues and make smarter business decisions.

NASSCOM along with ESRI India is pleased to host a session Geo-enabled Applications - A Market Growth Opportunity for Independent Software Vendors (ISVs). The session will help you learn how ISVs can integrate GIS technology with their core applications.