Design Talk

DESIGN4INDIA Design Talk with Neelam Chhiber,Co- founder & Managing Trustee, Industree Crafts Foundation and Co-founder, Managing Director, Mother Earth | January 8, 2020 @ 04:30 PM to 05:30 PM IST Neelam is an Industrial Design graduate from National Institute of Design, Ahmedabad, Neelam has for the past three decades been working with artisans in rural areas, by providing design,technical, marketing and management solutions to bridge the urban-rural divide. Over the years, Neelam and her team have built a holistic ecosystem that works with rural women in India to equip them with the necessary skills and tools to set up self-owned enterprises close to their homes. Their work ensures that communities become part of mainstream value chains with customers such as IKEA, H&M, Future Group and have greater control over their economic security and resources to significantly improve social gains such as social security, better health care, improved resilience to crisis and overall resilience. Her work is now transforming into building a Platform for Economic Opportunity, for women, with very strong technology enablers, so that in the years to come, solutions being built out could use the power of networks and scale faster. Neelam believes that her biggest challenge and reward has been facilitating and equipping producers to manage themselves in changing scenarios.